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Energy by day.
Deep Sleep by night.
One simple ritual — light lemon-lime hydration for your day, and a gentle melatonin gummy for the night. Made in India, with care.
Get the Day + Night Ritual — ₹799Or shop hydration & sleep on their own →
Built for your whole day
Most brands sell you one fix. Purpose works as a loop — hydrate and energise through the day, then wind down for real rest at night.
Hydrate First
One sachet in water — electrolytes your body can actually absorb.
Steady Energy
Sodium, potassium and magnesium keep you topped up — every amount on the label.
Wind Down
A sleep gummy with ashwagandha and chamomile for a busy mind.
Deep Sleep
5 mg melatonin — a gentle signal for your wind-down, taken as directed.
Then you wake up, and the loop begins again — that's the Purpose ritual.
Hydration support for sweat-heavy days.
An electrolyte drink mix for workouts, travel and hot days. Mix and use as directed on the label.
Free delivery over ₹699 · COD · 7-day returns (unopened)
Purpose vs the usual options
| Purpose | ORS Sachet | Sports Drink | |
|---|---|---|---|
| Added sugar per serving | 0g | ~13g | ~14g |
| Sodium + Potassium | High | Moderate | Low |
| Magnesium | ✓ | ✕ | ✕ |
| Calories | Low | Moderate | Low |
| Best for | Everyday hydration | Sick-day recovery | Taste |
One honest step before bed.
A gentle gummy with 5 mg melatonin, ashwagandha and chamomile — to help you unwind at the end of the day.
Free delivery over ₹699 · COD · 7-day returns (unopened)
What's your sleep debt?
That's your sleep debt every week, vs the 7.5 h your body wants each night.
Everything that actually works
No mystery blends. Full amounts are printed on every label.
Day — Electrolyte Drink Mix
Night — Deep Sleep Gummies
See each pack label for the complete ingredient list and amounts. Food supplements, not medicines. Adults 18+.
Real people, real rituals
Tap a reel to hear it straight from people who use Purpose every day.
Reviews shown by Purpose come from verified orders, dated and unedited.
“We removed our old review numbers because we couldn't audit them. Every review you'll see here is from a verified order, dated, unedited — the count grows as fast as the truth does.”
Questions, answered
Mix one Electrolyte Drink Mix sachet into water in the morning, and take one Melatonin Gummy about 30 minutes before bed. That's the full day-to-night routine.
They're formulated to be used as directed, with a 5 mg melatonin dose supported by ashwagandha and chamomile. We recommend a break after 2–4 weeks of nightly use.
Every ingredient and amount is declared on the label. The gummies deliver 5 mg melatonin with botanicals; the drink mix is a sodium–potassium–magnesium electrolyte blend. No mystery blends.
COD is available across India, along with UPI, cards and net banking. Most orders ship within 24 hours and arrive in 3–5 days, with free delivery over ₹699.
If your pack is unopened, reach out within 7 days of delivery for a full refund. See the Returns link below for the complete policy.
Anyone pregnant or nursing, taking medication, or managing a medical condition. Both products are for adults 18+ and are food supplements, not medicines.
Start tonight. Feel tomorrow.
One ritual for your whole day.
COD available · Free delivery over ₹699 · 7-day returns (unopened)